Crist
I hate to say it, but Charlie Crist is running a brilliant populist ad campaign. He’s running as “Charlie Crist, The People’s Governor”. I mentioned several weeks ago that he was doing a great job in the GOP primary of rebranding himself. He used to be the darling of the christian right. In the primaries, with an eye to the general, he was branding himself as a pragmatic problem solver and touting his achievements as attorney general. He’s now using those achievements as the basis of a campaign where he talks about going after the insurance companies and some other seriously unpopular corporate bugaboos. It’s fucking brilliant. If Jim Davis doesn’t do something to heat up his own campaign, he’s gonna get his butt kicked. Crist is very astute at getting the pulse of Florida voters this year. If he ran the kind of campaign that GOP gubernatorial candidates have run (largely successfully) in the last 20 years in this state, he’d lose big this year.
